The Light Pole Banner Program allows area organizations to display banners or flags on the light poles along Michigan St. (Colfax Ave. to Wayne St.) and Jefferson Blvd. (Michigan St. to St. Joseph). The banners help increase awareness of downtown events, activities and organizations, along with adding color and excitement to the downtown streetscape.

Who’s Eligible?

The banner program is open to area non-profit organizations, hosting an event in downtown. Banners may not advertise or promote commercial products or services, or religious, political or social viewpoints. Applicant’s name or logo may not occupy more than the lower 15% of the banner.

Application Process

  • A completed banner application must be submitted to DTSB at least 45 days before the display period. The application must include a full color design of the banner/flag artwork – front and back. You may fill out the application below or the attached paper copy.

  • Once the application is received, DTSB staff will review the design and schedule the banners for displayed.

  • DTSB staff will contact the applicant within two weeks of receiving the application and inform them of their decision. Banner/flag approval is based upon adherence to program guidelines in accordance with requirements established by City of South Bend, Indiana and the Board of Public Works (BPW).

  • Upon approval, a Banner User agreement will be issued to the applicant.

  • Applicant may then begin fabricating the banners. Note: Applicant is responsible for all costs associated with production of the banners.

  • Banners are installed and removed by DTSB Ambassadors. There will be a $5 installation fee per pole.

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